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SWISS Brings Airbus A350 and SWISS Senses to Seoul

Airlines & Airports

By Dell Galen | 2026-01-27 12:39:17

Swiss International Air Lines is introducing its latest Airbus A350-900 aircraft and its new SWISS Senses cabin concept on services between Zurich and Seoul, marking the first time this premium long-haul product will be offered in Asia.

From 29 March 2026, the upgraded A350 will operate on the Zurich–Seoul route, replacing older equipment and bringing a redesigned onboard experience to one of SWISS’s key Asian destinations. Korea will be the first market in Asia to receive the new cabin concept, which was rolled out globally on the A350 from late 2025.

The new SWISS Senses product covers all four travel classes — First, Business, Premium Economy and Economy — and emphasises spacious seating, enhanced privacy and advanced technology. The premium cabins include exclusive features such as the Single Suite and Suite Plus in First Class and multiple seat types in Business Class tailored to individual passenger preferences.

In addition to revamped seating, the SWISS Senses concept includes upgraded service elements, refined menus and thoughtful cabin details designed to enhance comfort and wellbeing throughout the flight. A modern lighting system aimed at reducing jet lag further complements the experience.

SWISS and Lufthansa Group officials say the introduction of the A350 with SWISS Senses on the Seoul route underscores the airline’s commitment to its Asia-Pacific network and premium customer segment, reinforcing long-term investment in key markets with strong demand for quality long-haul travel.

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