Technogym – an exclusive wellness experience at MSC Cruises

The new gym technology provides companies guests unique cruise and wellness experiences while on board of MSC Cruises ships

To design the new features, experts at Technogym developed and tested the training motivational programme for over a year. As a result, high-tech fitness facilities as well as personalized nutritional plans are available through MSC Cruises Master Trainers certified by Technogym.

Gianni Onorato, MSC Cruises chief executive, stated:

“Through the launch of the MSC Cruises Wellness Experience powered by Technogym, the globally-recognized wellness experts, we are further expanding our offering and making available to our guests the first completely personalized, 360° wellness experience at sea.

“This new experience, which is designed in a way that is exclusive to our guests, further demonstrates our commitment to innovation – also by partnering with best-in-class experts in their own field – and to creating unforgettable memories on board our ships.”

To meet their client's wellness objectives, MSC invites its guests to fill a personalized Aspiration Map questionnaire that represents the basis for creating their wellness programme. Once on board, cruisers will receive a certified Master Trainer assessment a general health check-up from an MSC Doctor. After all consultations, a personalized training programme will be established for each passenger.

Technogym president Nerio Alessandri declared:

“For over 20 years we have been promoting the concept of wellness as a lifestyle made of regular physical exercise, a healthy diet and a positive mental attitude.

“Today wellness represents a global consumer trend that can impact on people’s life and health.

“This is why we are proud to partner with MSC Cruises to develop and deliver a unique and completely new wellness experience.”

The on board-training infrastructure includes swimming pools, indoor and open-air gym facilities, as well as an outdoor deck training-platform for adults.