Swissôtel Signs Deal With Ghurair – Heads Into UAE

The properties are going to be managed as part of the Swissôtel & Swissôtel Living portfolio and will represent the brand's first incursion into the United Arab Emirates.

 

Both the hotel and residences are located in Deira, and offer access to the iconic Al Ghurair Centre, which is one of Dubai's upscale shopping centres.

The properties will be managed by AccorHotels, and later on by Swissôtel & Swissôtel Living by end of 2017, as soon as the first phase of the refurbishment is completed.

Chief operating officer, Sami Nasser, said: “The Al Ghurair family plays a leading role in driving Dubai’s growth as a global destination, and as such, the iconic Al Ghurair Centre is the best location to debut the city’s first Swissôtel & Swissôtel Living. Through this rebrand, we are bringing a new travel experience that is full of energy, passion and vitality - all part of the Swissôtel brand DNA – to the revitalisation of Old Dubai.”

Al Ghurair Hotel and Al Ghurair Living have 428 guest rooms and suites, and 192 serviced appartments.

They both offer a unique experience to the guests, who can try local and international dining offerings at three different restaurants and lounges that include an all-day dining restaurant, a specialty restaurant and a lobby lounge.

More than that, the hotel has more than 800 m2 of meeting space, with six fully equipped meeting rooms and 2 ballrooms; therefore, the visitors have a wide palette of choices for different types of events, regardless of their size.

Moreover, the hotel also has an outdoor swimming pool, health club and spa, as well as squash and tennis courts so that tourists can relax after a long day.

Chief executive of Al Ghurair Properties, Sultan Al Ghurair, said: “This landmark agreement, in partnership with AccorHotels, reflects Al Ghurair’s commitment to working with best-in-class service providers and to attracting new brands to the UAE. The Al Ghurair Centre comprises of over 350 retail, dining and entertainment outlets, attracting more than 21 million visitors a year.”

 

Source: travelbreakingnews.com