Alaska and Hawaiian Airlines Launch New Summer Beverage Lineup
Alaska Airlines and Hawaiian Airlines have unveiled a refreshed beverage program for summer, headlined by a new international business class wine selection and the debut of Stumptown Copilot Cold Brew on select domestic and Reykjavík routes.
Stumptown Copilot Cold Brew, crafted in small batches from ethically sourced beans with just coffee and water, will be complimentary for Alaska's First Class and Premium Class passengers and available for purchase in the Main Cabin. The product expands an existing partnership between Alaska and the Portland-based coffee roaster.
"We're excited to introduce a beverage program that truly reflects what today's guests are looking for when it comes to quality, craftsmanship and sense of discovery," said Mark Krolick, Managing Director of Products and Guest Experience at Alaska Airlines.
The new international business class wine program rolls out across long-haul routes on both Alaska and Hawaiian, featuring selections including Louis Roederer Collection Champagne, Stag's Leap Wine Cellars Armillary Cabernet Sauvignon, and Paul Hobbs Russian River Chardonnay, designed to pair with each airline's multi-course dining menus.
Hawaiian Airlines is also launching Tide & Vine, a Main Cabin wine programme featuring a red blend, white blend, and brut bubbles inspired by the Hawaiian Islands. A portion of proceeds supports Mālama Maunalua, a nonprofit focused on restoring Oʻahu's Maunalua Bay, building on Hawaiian's existing volunteer partnership with the organization through its Team Kōkua program.