Eurowings Holidays Partners with 1. FC Köln for Unique Stadium Experience
Eurowings Holidays has officially partnered with 1. FC Köln, promising to enhance the matchday experience for fans. This collaboration allows FC fans and the club's 138,000 members to enjoy exclusive holiday packages while relishing unique stadium services during home matches.
A Holiday-Like Experience at the Stadium
As part of the new initiative, Eurowings flight attendants will serve selected winners food and drinks from the FC kiosk menu, including local favorites like Kölsch beer, pretzels, and Bratwurst. This service will be available before matches, during half-time, and after the final whistle—right at the seat for a truly relaxed experience.
Winners will also enjoy reserved seating in Block W2, accompanied by Eurowings flight attendants who will greet them two hours before kick-off and escort them to their seats, creating a holiday-like atmosphere at the game.
Strengthening Local Ties
Founded in 2017, Eurowings Holidays has quickly become one of Germany's fastest-growing travel brands, offering an array of holiday options from beach vacations to city breaks. The partnership with 1. FC Köln is aimed at reinforcing Eurowings’ connection to its Cologne roots while boosting the visibility of the young brand in the region.
“Football is pure emotion, just like every holiday trip promises emotional experiences,” said Michael Erfert, Head of Sales at Eurowings. “With 1. FC Köln at our side, we will position Eurowings Holidays as the first choice for relaxed package holidays.”
Shared Goals for Emotional Engagement
Markus Rejek, Managing Director of FC Köln, echoed this sentiment, noting the synergy between the two brands. “We are united by a high level of emotion and the desire to inspire people and create special moments. We will tackle this together in future,” he stated.
Upcoming Raffle for Fans
The first opportunity to experience this all-inclusive stadium service will be available through a raffle on the FC's social media channels. Fans can enter to win the special experience for the home match against Karlsruher SC on September 29, 2024.