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Cape Town – They may not take over online travel just yet, but 2009 looks set to be the year that trip planning websites become a meaningful factor in the “search-shop-buy” travel purchase process. (more…)

Cape Town – If DEAT want to guide the industry to service excellence, they must lead by example, starting with service to their own partners and allies – the industry and other stakeholders. (more…)

Cape Town – Success for DEAT’s national service excellence strategy requires delivery from TBCSA. But they may not be able to deliver. As was mentioned last week, DEAT is in no position to deliver service excellence in the tourism industry on its own. (more…)

Cape Town – South Africa officially ranks dead last among nations in public sector customer service. And now Government is preaching service excellence to the tourism industry. Is this hypocrisy? Or real leadership? (more…)

Cape town – We’ve all heard about the environmental costs of air travel, with longer trips meaning more carbon output. But some argue that flying long haul to developing countries actually helps more than harms. (more…)

Cape Town – So you’ve finally come to grips with Web 2.0, SEO and PPC. You know which portals work for you. Thinking about your website no longer sends you into hysterics. Well, don’t flush the tranquilizers just yet. (more…)

Cape Town – The South African tourism industry is geared toward overseas leisure markets, which give us the biggest spenders and most profitable customers. But it’s the domestic traveller who will keep this industry afloat in lean times. (more…)

Cape Town – Being green and responsible is good for business, but getting there – and being able to prove it – can be daunting. Having highlighted the confusion of terminology and of the industry about being ‘green’, ‘sustainable’ or ‘responsible’, and suggested ways that travel and tourism businesses could prove their claims to one or more of these terms, the question naturally becomes – where to start? (more…)

Cape Town – Claiming your business is environmentally, socially or economically sustainable is great for attracting customers – but only if you can prove it. Savvy travellers are starting to sniff out and punish the pretenders, and reward the real makoya. (more…)

Cape Town – Is your business green, or sustainable, or both? If you don’t know the difference – or care – chances are your customers are starting to, and green may not be good enough any more. (more…)