SmartGuide launched their Virtual Itinerary at Indaba 2010. The technology allows the travel industry to represent travel itineraries online in a visually engaging and interactive manner. Tourism is about inspiring the potential traveller, but the usual itinerary, provided as a document with images, is hardly inspiring.
The Virtual Itinerary highlights the itinerary’s destinations and the travel modes between them on an interactive map. This interactive map is loaded with over 13000 relevant geo-located points which in turn are loaded with rich content. The Virtual Itinerary an overview of the trip and allows the traveller to zoom into the map to expose more points and their content (text, audio, images, videos, 360 photos, and user-generated content such as YouTube and Flickr).
The technology for the Virtual Itinerary is being made available to tour operators and will allow them to produce personalised Virtual Itineraries displaying group or individual client schedules in a matter of minutes. Providing geo-located Guides and Recommendations for the areas being viewed on the map, these Virtual Itineraries will help travellers to find their way around the destinations and to better imagine what their travel experience will be like.
The Virtual Itinerary is a powerful marketing tool that promises to revolutionise how the travel industry displays and sells itineraries. It is just a matter of time before all itineraries will be expected to be in an interactive, visual format.
This exciting technology can be licensed from SmartGuide. For more information or to contact SmartGuide, please visit the website: www.smartguide.co.za
myself with the SmartGuide team
Hi Muzi,
Nice meeting you – like the new look. Keep well Paul
It was also a pleasure meeting you Paul.