http://www.travelwires.com/wp/2009/10/the-best-is-yet-to-come-for-the-tourism-industry-didi-moyle/ Travel and tourism business blog in Africa Fri, 19 Mar 2010 04:48:22 +0200 http://wordpress.org/?v=2.9.2 hourly 1 http://www.travelwires.com/wp/2009/10/the-best-is-yet-to-come-for-the-tourism-industry-didi-moyle/comment-page-1/#comment-3072 Ulrich Dannecker Fri, 16 Oct 2009 10:03:38 +0000 http://www.travelwires.com/wp/?p=7839#comment-3072 Whilst Tourism and Hospitality statistics are holding up well, they could despite the global economic downturn be a whole lot better. After many years in S.A.'s Hospitality industry, I moved to the U.K. in 2004. Here, I am engaged in promoting South African destinations. This obviously involves observing S.A.'s media exposure, and it is here where we fail miserably. Even countries with a much smaller marketing budget are performing better.When contacting SA Tourism on this issue, my numerous letters were totally ignored. Quite obviously,those running the show believethey are doing a good job. Sadly, this is not the case! Whilst Tourism and Hospitality statistics are holding up well, they could despite the global economic downturn be a whole lot better. After many years in S.A.’s Hospitality industry, I moved to the U.K. in 2004. Here, I am engaged in promoting South African destinations. This obviously involves observing S.A.’s media exposure, and it is here where we fail miserably. Even countries with a much smaller marketing budget are performing better.When contacting SA Tourism on this issue, my numerous letters were totally ignored. Quite obviously,those running the show believethey are doing a good job. Sadly, this is not the case!

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