The Rosebank welcomes guests after a R305m revamp

Rosebank – The Rosebank threw open its doors on 21 August 2008, after a R305-million refurbishment that has created one of the city’s most stylish hotels – and certainly the most original – appealing to business travellers and leisure guests alike.

This appeal is far reaching, and the hotel has enjoyed unprecedented occupancy rates since it reopened, as well as attracting an exclusive section of the young and beautiful nightlife of Johannesburg to its distinctive entertainment areas.

Welcome to the Rosebank
The hotel’s 318 rooms have all been upgraded and the lobbies and entrances have been redesigned to create a chic and stylish yet professional destination with vibe and energy, right in the heart of Africa’s richest city.

Interactivity plays a big part of the design concept in the public areas of The Rosebank. The reception area of the hotel offers guests a unique space in which they can socialise, rather than be segregated from the hotel by a long reception desk.

Through the use of vibrant colours, mood lighting, textured fabrics and ambient and subtle music, the new Rosebank transports its guests, while making them feel completely at home.

Internationally-branded Seven Colours Spa and Technogym have been added along with new conference facilities fitted with the latest technology, to cater to hotel guests’ every need and desire.

“We have created a high quality hotel that will offer the best of South African hospitality in the face of a growing tourism market ahead of the 2010 FIFA Soccer World Cup,” says Andrew Rogers, chief operating officer of Hospitality Property Fund, the owner of The Rosebank. “We are very excited by the new look and we believe the market will embrace The Rosebank experience.”

Creating an ambience
The upgrade, which took a year, has created a modern hotel equipped with innovative technology to inspire and indulge the guests. The Circle Bar plays specially selected music while unique visual effects are splashed on giant screens encircling the booths and tables. The music and lighting is themed according to the time of day to create an all-encompassing ambience for relaxation and recreation.

Themed music continues throughout all the reception areas of the hotel, along with specially-created aromas to enhance the ambience of each space, imbuing it with a sense of freshness, uniqueness and individuality on an almost subconscious level.

Feeding the body, feeding the soul
Food is a key component of the offering at The Rosebank. The hotel boasts two new restaurants, Butcher Block Executive Grill and Fresh, with menus that cater for a range of culinary requirements from those wanting a traditional South African steak or a sumptuous meal prepared using only the freshest ingredients.  The Circle Bar, The Rosebank Café and lounge areas all provide lighter offerings to suit guests’ every needs, day or night.

“In considering the refurbishment of The Rosebank, we put a lot of thought into the design, amenities and accessibility of the hotel. Time saving and convenience are important for the professionals while luxury is important for the holiday maker,” says Rogers. “We believe we have provided both these essential criteria, and enhanced them with a variety of sensory pleasures, that will truly make The Rosebank a different hotel.”

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Article By Muzi Mohale
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Greetings, I'm Muzi Mohale your host at Travelwires.com. I'm responsible for editorial and welcome your news worthy press releases on tourism in Africa, which can be sent to muzi[at]travelwires.com. For all your web design and blogging requirements, visit www.4thedesign.com to get a quote today...

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2 Responses to “The Rosebank welcomes guests after a R305m revamp”

  1. Michelle (3 comments) Reply 12. May, 2009 at 11:30 am

    I made a reservation yesterday 11th May and tried phoning back in the afternoon same day to cancel booking ref . 22059 for Mr Goldberg but have not been able to get through since yesterday on the direct no;. 011 447 2700 and would very much like if someone can confirm cancellation without hazzle. It pretty frustrating as this is the only number and no listings on white pages or enquiries.
    regards

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