Hawthorn Suites at WTM

Hawthorn Suites by Wyndham will be participating in the WTM 2014 with goal of boosting awareness on their brand which can later translate into creating business leads.

Representing a rather new brand to the Dubai scene, Hawthorn Suites aims at entering the UK market in order to create their inbound tourist network. Their strategy also includes focus on the US and other European countries and agencies.

Hawthorn Suites is also targeting online travel agencies which address small and medium sized groups.

“The UK market is significant for us as they have ranked second in our Top 20 nationality mix, and we are looking forward to better figures from this market after WTM. In addition, the ever-growing room inventory in Dubai requires us to have a competitive strategy for our brand and destination. Our attendance in this exhibition is very beneficial as it allows us to meet potential partners across all markets and segments and cement our existing business relationships.” Wael El Behi, General Manager, Hawthorn Suites by Wyndham

This year’s World Travel Market takes place from 3-6 November in London. WTM is a unique opportunity to attract business and network within the travel sector.

This year’s focus will also include the travel blogging sector which has been showing an increase in terms of display and relevance world-wide.